When I first published my book, I spent a lot of time researching and debating with myself what would be the best place to publish. I initially thought going wide would be the best choice for me because nearly every site I ran across that talked about Kindle Unlimited made it sound like it was really only beneficial to authors with multiple books. One of the things I never really saw mentioned was the fact that if you don’t go Kindle Unlimited with Amazon, you can’t take advantage of their advertising.
When I wasn’t getting any sales on any platform besides Amazon, I decided to just try going the Unlimited route and see what happened because I wanted to be able to at least see what having access to that kind of advertising would do for me, if anything. It definitely wasn’t going to harm sales that weren’t happening.
I have now been running a very low budget ad on Amazon for about a week now and in that time, I’ve nearly doubled the total number of sales I’d gotten since I released my book. In the grand scheme of things, those are still some pretty small numbers, but my sales are paying for my ad which make this test run more than worth it. It is also ridiculously exciting to see my book selling.
I had planned on only running this ad for about a week and a half because I had a specific amount I wanted to spend on this test run. Seeing how well it is doing so far, I’m going to extend it until the end of September. The really cool thing about how these ads work is that you can pick where you want to be placed, I’m going with a targeted ad in my specific genre, as well as how much you want to spend per day. You can also make adjustments on the fly if you see something isn’t working for you, including changing the end date.
So far, I’m extremely pleased with this option. Especially the fact that I can do a really inexpensive ad (initial budget for this test run was $60) that looks like it will pay for itself if the current trend continues. A lot of other advertising options I’ve looked into are hundreds, if not over a thousand dollars. For someone with a book in a tiny genre and only one, those options just aren’t feasible for me.
With the results I’ve seen so far, this is something I would highly recommend for any indie author looking to get their book seen and improve their rankings on Amazon.
Oh… it also helps that you get paid for those KU reads as well. It looks like I’ve only gotten a couple so far, but considering I’ve JUST started this, I’d say that isn’t doing too bad.
I had said the other day that I was going to try and get my book in Kindle Unlimited. In order to do that, I needed to remove the ebook from all platforms that weren’t Kindle. I requested that my book be delisted on Draft2Digital on the 14th. It is now the 20th and 24symbols (which I’d never even heard of before I went to publish) STILL hasn’t removed my listing.
You cannot list with Kindle Unlimited if your book is available digitally anywhere else. It is an exclusive contract. So still being listed is preventing me from making the shift. On every other platform I was off within less than 3 days, some in less than a day. This one doesn’t seem willing to let go for some reason.
I’ve contacted D2D, so hopefully this will get resolved soon, but it is starting to really tick me off. I did some looking to see how long it is supposed to take and I saw an old post complaining about the 24symbols platform taking so long, so this is not apparently a new issue. I have nothing but good things to say about D2D even if I am switching because they really are an amazing publishing option. I’d just be exceptionally leery of ever pushing to the 24symbols platform if I ever decided to go back to D2D. If I remember correctly, they were also the one that took nearly 2 weeks to load my book in the first place.
So, for anyone that was waiting for this to go to KU… I’m still working on it. I promise.
I am in the process of delisting my book from all ebook platforms with the exception of Kindle so that I can move over to KDP select and be on Kindle Unlimited. I absolutely hated to do this because it takes away my ability to be in libraries, but I wasn’t getting even that, so I’m going to have to go where I might get more traction.
I’ve never really wanted this project to be about sales, but sales have to play a part to some extent. I’ve always been more concerned about getting it read, getting it in front of the kinds of people that would get something out of it and trying to find a comfortable balance between those things. I honestly thought that being available on more platforms would be the better option for me, but it doesn’t seem to be, so I’m making changes.
There is no guarantee that those changes will make a bit of difference, especially since Amazon has now dropped me out of even showing up in results if you search for just my title (at least for a couple of pages anyway), which absolutely blows my mind. There are some seriously random and totally unrelated things that show up above me in the results and only because they have “unexpected” buried somewhere in connection to that item. Yay for algorithms telling us what we should be looking at instead of what we are actually looking for.
I am not giving up. I am trying to not be disheartened by this whole process. I just commented on a previous post and it applies to how I feel about it all at the moment.
“As a massive introvert, this is like facing a mountain with a roll of dental floss and a toothpick to help me climb and I’m standing at the bottom wearing a dress and heals.”
I’m just going to keep sending out my requests and copies of my book and hope that people follow through (thank you to the moon and back to those that have). I’m going to make whatever changes I think need to be changed when the way I’m doing things is no longer working. I am not giving up, just changing course a little bit, even if I feel like throwing in the towel.